Chocolate maker shares experiences of switching to webonboarding

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Leading confectioner, Kinnerton, has talked about how the move to webonboarding has helped to transform their handling of new hires. Watch the case study video here.

The company, which recruits more than 150 new staff each year, features in a case study video which provides an insight into how the HR team managed the switch to a paperless process.

The success of Kinnerton is based on the quality of their ‘nut free’ confectionery products and a popular range of character licences; including Paw Patrol, Peppa Pig and Transformers.

As a growing company, with more than 1,000 employees across six sites, they were finding it increasingly challenging to effectively manage new hires using a traditional paper-based approach.

From paper to digital onboarding

Kinnerton’s HR Business Partner, Lisa Barker, said:

“The recruitment process before was pretty horrendous. It was time consuming, it was lengthy and the end-user didn’t have a good experience at all.

“We can now send out a contract to somebody on a Friday and have everything signed, completed and ready for them to start on a Monday morning.

“Whether we’re recruiting somebody at director level, on the shopfloor or somewhere in-between – the whole process is significantly improved.”

The switch to webonboarding means the whole process is now managed via an online portal, allowing incoming employees to instantly access paperwork and to sign documents digitally.

Simpler, faster hiring process

With no need to post out starter packs, it has significantly reduced the time it takes to bring new employees into the business. It also provides new hires with a simpler, faster and more engaging starter experience.

Aleksandra Senkova, Kinnerton HR Assistant, said:

“We were looking for a system that was easy to manage from both ends of the process – from creating offers and contracts to making it simple and easy for the new recruit.”

Any delays or frustrations during the onboarding can prove costly, increasing the risk of successful applicants dropping out. A 2017 study found that 39 percent of UK employees have experienced onboarding frustrations, causing 15 percent to drop out.

The company estimate that it now takes less than 10 minutes to prepare and send all of the onboarding information that a new starter requires. The system allows the HR team to track and monitor the progress of the onboarding in real-time.

You can watch the full case study videos here.

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